WHAT WE DO
We’ll get to know your business, then deliver a smart, solid plan of action
The Food Marketing Experts represents a collective of highly skilled senior marketing professionals with an unrivaled knowledge of the sales and marketing tactics required to achieve success in the food and drink industry.
Our team has all the key disciplines covered to ensure your business/brand achieves its commercial objectives, whether you are a total newcomer to the sector or an established company looking to up the sales and marketing ante, we have an array of services which will help you achieve your goals.
Creative & Brand Development
'GET AN EDGE OF THE COMPETITION'
A delectable, easy-to-digest website is one of your most useful and powerful sales tools in your kit. We’ll write, build and design you an affordable (but beautiful) website that drives sales and leaves your customers drooling for more.
Are your words working hard enough for you? Everything from your website to your packaging is a member of your sales team. Don’t waste the opportunity to secure another sale. Purchasing decisions are based on emotion. We will write you emotionally engaging copy to inspire, convince and persuade more customers than ever before.
Want to capture the juicy bits on film, but don’t know where to start? Our super-slick videography team will turn your vision into a creative, compelling reality. Tell your story, shine a light on your provenance and delve into the delicious thinking behind your brand. Let your customers take a peek inside. They’ll be powerless to resist.
Who can resist beautiful food photography? Nobody, that’s who! Professional photography is an absolute MUST for any food or beverage brand looking to take things up a level. If you’re looking for slick, stylish, drool-worthy photography that doesn’t break the bank—we can help.
Make your food more dishy. If you want on-trend, aspirational pack shots, product photography or lifestyle images and videos, we can provide professional food stylists to ensure your images look super-professional. We also offer a training course, if you’re looking for a few tips yourself.
We work with some of the UK’s brightest brands and chefs to develop sumptuous and innovative recipes. Recipes that do wonderful things to food brands like yours. Increase usage, get more press coverage, and inspire your customers.
They say a picture paints 1000 words and we couldn’t agree more. We appreciate that each client requires a bespoke response and that means, putting forward a range of design concepts to choose from. From originating a corporate identity to creating a portfolio of graphics to achieve stand out on any social platforms, we ensure that your visual presence not only exudes the wow factor but also delivers against your core marketing objectives.
Search Engine Optimisation. A mystery to many but vital to the success of any marketing campaign. We’ve got the insider know-how to drive traffic to your website. And by traffic, we mean not just any website user but those that reflect your target audience. We understand how to employ the tricks of the trade to ensure your site ranks highly in the organic (not paid for) section of any search results.
Would an app help your brand engage better with your customers? We’ll help you find the best way to communicate with them via a mobile portal, then build you a fun, creative, useful and engaging app to take your digital marketing up a gear.
Strategy & Insight
'GET AN EDGE OF THE COMPETITION, FOR EXAMPLE WITH...'
Getting you into retail
We know the what, the where, the when, the how. Every precise ingredient you need (plus our priceless little black book of contacts) to get your products on to the shelves and screaming: BUY ME!
We shop, research, analyse and rigorously test your competitors’ products—then feedback with powerful expert insight, to aid your decision-making. Don’t make a move before you know where the gaps are. This is market analysis with added chilli pepper.
Whether you want to secure unbiased feedback from your target audience on a new product, generate credible reviews to add weight to your digital presence or simply hear directly from the horses’ mouth (the good, the bad, and the ugly) about your food or drink brand, we can help. We have consumer and B2B research panels that will enable you to benchmark your product, performance & viability.
Social & PR
'GET SEEN IN ALL THE RIGHT PLACES'
We take your products and talk to journalists, bloggers and the media. We’re know for both our enthusiasm and amazing contacts list. Whether it’s a new product launch or an ongoing PR campaign to keep your brand front of mind—our enviable little black book and 17 years’ of PR experience is a powerful combination.
Social Media & Blogging
Can’t stand the heat? Let us stir the pot instead. Social media is critical to a successful marketing strategy, but ridiculously time consuming. Plus, if writing’s not your thing, it can leave you stumped. Let us step in with our on-trend, proactive, shareworthy content. Your one-stop-shop for all your digital marketing needs.
Bloggers & influencers
Do you even know the difference? We’ve built up a great network of bloggers and influencers to leverage the creation of credible, authentic content to help drive awareness and stimulate interest – and ultimately sales. Our contacts extend far and wide allowing us to hand-pick the right bloggers/influencers to reflect the desired target audience, in line with the specific marketing objectives of every client.
Staying in touch with your customers. Nurturing them. Making them feel loved, understood—and just plain right-at-home. That’s the true way to your customer’s hearts (and stomachs). We deliver engaging newsletters, leaflets, email campaigns and marketing materials. Stuff that people look forward to reading… and love your brand all the more for it.
Third Party Associations
We are not afraid of asking. We are strong believers in don’t ask don’t get, so we love collaborating and finding you the perfect brands to ensure YOUR customer’s and THEIR’S are talking about YOU!
We’re all about creating kudos for the clients that we represent and an intrinsic route to standing out in your industry, is celebrating awards success. We will identifying the appropriate awards to enter, developing compelling entries, and of course, shout from the rooftops when you win!