WHO WE ARE
We’re a team of passionate food industry experts and savvy marketers.
Behind every successful campaign is a team that understands your world. With decades of combined experience across food production, retail buying, brand development, and creative marketing, we bring unique insights that only industry insiders can offer. Our collaborative approach means we become an extension of your team, invested in your success and committed to delivering exceptional results.
Vhari Russell
Foody fact: Quality control police for flavoursome tomatoes. Basil oil nut. Not averse to a peanut butter & cucumber sandwich (almost always with a gin and tonic).
Carla Wessel
Foody fact: Lifelong chocoholic and penchant for anything sweet. Earl Grey tea connoisseur. Cinnamon and liquorice fanatic. Worships at the altar of Donna Hay!
Karen Braithwaite
Foody fact: Loves coffee, cheese and chocolate, hates coriander, offal and honey! Currently building up a rather impressive gin collection!

Pippa Eke
Foody fact: Passionate about nutrition and very partial to a bean, particularly the butter variety. I do, however, like to counteract any healthy habits by drinking wine and margaritas at every given opportunity.
Cat New
Foody fact: Life-long cook book collector with the inability to follow a recipe, always looking for inspiration to add a unique twist to! Never says no to Tapas.
Marrisa Harris
Foody fact: Cake has been a big part of my life, but I’m up for a change. Marrisa has now put her sensible head on, but still likes a good slice of quality cake.
Nikki Whiteford
Foody fact: Coffee addict with a penchant for penny sweets. Has an extensive cookbook collection, but struggles to follow a recipe without a tweak here and there.
Lisa Allen
Foody fact: A dark chocolate and hot chilli lover. Passionate about healthy eating and loves to experiment in the kitchen with new flavours. Current favourite is Furikake.
Emma Bearpark
Foody fact: I love anything spicy: the more kick and flavour, the better.
Claire Tyrrell-Williams
Foody fact: I can’t start my day without having a lovely cup of coffee in the morning!
Pepper
Foody fact: Given half a chance I will eat everything, I am a Labrador after all.
Kind words from our clients

Want to join the team?
Do you live and breathe food culture and have you got the marketing skills to turn that passion into powerful campaigns, if so, we want to hear from you.
We’re a team who don’t just market food and drink brands; we celebrate them. Our team combines genuine culinary curiosity with strategic thinking, creating work that makes mouths water and moves markets.
If you’re ready to pour your energy into something delicious, let’s talk.
